• Home
  • About Us
  • Terms and Conditions
  • Privacy Policy
  • Share Your Story
  • Advertise With Us
  • Contact Us
Voice For Men
ads
  • HOME
  • IN THE NEWS
    • ALLEGED FALSE RAPE
    • 498A CASES
    • MURDER
    • SUICIDE
    • IMPACT ON CHILDREN
    • CRIME HAS NO GENDER
    • ADULTERY
    • ALIMONY
    • DOMESTIC VIOLENCE
  • IN THE LAW
    • HIGH COURT
    • SUPREME COURT
    • OTHER COURTS
  • IN THE SOCIAL
    • GENDER STORIES
    • BLOGS
  • HIS STORY
    • SPEAK UP MEN
    • SUCCESS STORY
  • NON TIER-I CITIES
  • Donate To Us (80G Eligible)
  • वौइस् फॉर मेंन हिंदी
No Result
View All Result
  • HOME
  • IN THE NEWS
    • ALLEGED FALSE RAPE
    • 498A CASES
    • MURDER
    • SUICIDE
    • IMPACT ON CHILDREN
    • CRIME HAS NO GENDER
    • ADULTERY
    • ALIMONY
    • DOMESTIC VIOLENCE
  • IN THE LAW
    • HIGH COURT
    • SUPREME COURT
    • OTHER COURTS
  • IN THE SOCIAL
    • GENDER STORIES
    • BLOGS
  • HIS STORY
    • SPEAK UP MEN
    • SUCCESS STORY
  • NON TIER-I CITIES
  • Donate To Us (80G Eligible)
  • वौइस् फॉर मेंन हिंदी
No Result
View All Result
Voice For Men
No Result
View All Result
Home HIS STORY

Computer Science Graduates Sold Newspapers To Raise Money For Planning Their Start Up

Team VFMI by Team VFMI
July 30, 2019
in HIS STORY, SUCCESS STORY
0
mensdayout.com
Kapil Karda and Akshay Chouhan

Kapil Karda and Akshay Chouhan

14
SHARES
192
VIEWS

Indore-based Computer Science engineering graduates Akshay Chouhan (26) and Kapil Karda (25) are school friends from Indore who have a unique claim to fame!

Kapil and Akshay have started up twice in four years, and running both companies successfully. Even though four years is not a long time, it hasn’t been an overnight success for the duo. Since their childhood, they nurtured a dream of having their own business.

WATCH VIDEO

How It All Started?

Friends since childhood, Akshay and Kapil hail from middle class families. When the two of them were in their 7th Grade, they started selling Rakhis and other festive goods seasonally. When they reached their high school, they also delivered newspapers and gave tutions to other kids to be able to save up some money. With this money they paid their college tuition fees. Having keen interest in learning new things, they also acquired knowledge about printing marketing material, newspaper printing and vendor models. In their detailed interview with YourStory, Kapil shares how it all started for them,

We went to a local engineering college. We joined an IT startup for an unpaid internship to learn about software and website development in our first year. For four years, we attended only half day at college with permission from authorities.

After Akshay and Kapil graduated, they worked in a couple of IT startups, namely EngineerBabu and JSM Infosoft respectively. However, after a year, the duo decided to start up on their own.

With a few savings in hand, the boys launched their very first venture called “EngineerMaster” in 2015. Initially they rented out an apartment in Indore where they slogged for nearly 22 hours a day.

Both Akshay and Kapil are thankful to their family for backing and supporting them for leaving their stable jobs and embracing entrepreneurship. They were given a free hand to try their venture out for six months and see if it is working well, however, the duo was lucky to have tasted profits from first month itself.

Image result for engineer master indore

All About Engineer Master

Engineer Master mostly targets startups. Charges are tailored as per their product development and there are different prices for different concepts. The services they provide include website development, website designing, CRM development, ERP development, mobile applications, and digital marketing.

The company hired freshers and trained them in order to minimise cash burn.

We have to work closely with every fresher to deliver a pixel-perfect project. It took some extra time and effort, but we are able to deliver, says Kapil.

Achievements

The company has so far delivered more than 1,000 projects in four years. With a team of nearly 50 employees, the start up is working with about 200 overseas businesses and clients.

Engineer Masters is proud to include some well-known brands of clients such as Samsung and Airtel. The co-founders claim that the company is now worth Rs 4 crore.

Kapil feels Indore stories do not get enough media attention and also the investors are reluctant to invest. The budding entrepreneurs had tried their hands at a content website in Hindi and English, however, had to shut down due to lack of capital. Although today times are different and there are more than 300 startups already listed in Indore.

voiceformenindia.com
Image Courtesy: YourStory.com

Entry Into E-commerce

After completing two years with their web development venture, the duo decided to try their hand at Consumer Internet Sector along with E-Commerce. Raising funds through a  personal loan from a bank along with hiring one more person, they launched MahakaalStore.com in February 2017 as an online retail store for customised mobile covers, keychains and t-shirts. Kapil says,

We started Mahakaal Store to print t-shirts, mobile covers, and keychains. But following customer demand, we started customising it. We named our venture Mahakaal because as we believe in Mahakaal (Hindu deity Shiv). Most of our orders come from rural areas.

When it comes to customising t-shirts, Mahakaal’s competitors include Alma Mater, Tees Hood, Vista Print, and Print Land. Mahakaal’s products are priced between Rs 49 to Rs 179. Kapil claims their average ticket size is Rs 100, and they have a margin of 40-60 percent. The portal accepts only online payments.

Image result for mahakaal store

Marketing And Logistics For Mahakaal

As every new start up goes through a cash crunch, Mahakaal Store’s promotion was done via influencer marketing. They source cotton fabrics from Ludhiana and the t-shirts are manufactured from a local vendor. They customise the t-shirts with in-house printing machines. Logistics is managed through third-party courier companies and India Post. Mahakaal brand claims to earn anything between Rs 2-3 lakh, and the monthly growth rate is 30-40 percent. They make 15-20 percent profit on each item.

Website Traffic And Conversions

Mahakaal’s website gets 5,000-10,000 daily page views, with 12-13 percent conversion rate. Currently, they get 1,500 orders on an average per month. Their target is to generate at least 1,000 orders per day.

Additionally, they have also launched new categories including shoes, watches, and perfumes, key chains, coffee mugs etc.

During this fiscal, Engineer Master hopes to setup office in at least two foreign countries to get clients. They will also expand to at least two cities in India, either Pune, Bengaluru or Noida, to target local market.

On a parting note, Kapil says, both Mahakaal and Engineer Master are self-funded. As of now they have no plan to raise external funding.

We believe in earning money from our clients, and not by any investor.

ALSO READ –

http://voiceformenindia.com/his-story/sudarsan-pattnaik-odisha/

Join our Facebook Group or follow us on social media by clicking on the icons below

Donate to Voice For Men India

Blogging about Equal Rights for Men or writing about Gender Biased Laws is often looked upon as controversial, as many 'perceive' it Anti-Women. Due to this grey area - where we demand Equality in the true sense for all genders - most brands distance themselves from advertising on a portal like ours.

We, therefore, look forward to your support as donors who understand our work and are willing to partner in this endeavour to spread this cause. Do support our work to counter one sided gender biased narratives in the media.

Donate Now (80G Eligible)

To make an instant donation, click on the "Donate Now" button above. For information regarding donation via Bank Transfer, click here.

Follow Us

Tags: His Storyindorestart ups
Team VFMI

Team VFMI

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Support Us To Spread The Cause
  • Trending
  • Comments
  • Latest
mensdayout.com

Husband Sends Wife To NZ On Study Visa By Paying Rs 21 Lakhs | Wife Blocks His Mobile After Reaching

October 2, 2019
mensdayout.com

Mumbai Shocker | 16-Year-Old Porn Addict Girl Forces Younger Brother For Sex Against His Consent; Now Pregnant

August 28, 2021
mensdayout.com

Humans Of Bombay Post One-Sided Sob Story By Wife; Here’s What Brother Of Deceased Husband Has To Say

June 8, 2020
mensdayout.com

Daughter Takes Mum On Her Honeymoon; Months Later Mother Is Pregnant With Son-In-Law

January 20, 2020
mensdayout.com

Accountant Left 24-Page Suicide Note Alleging Harassment And Infidelity By Wife

23
mensdayout.com

ASCI Upholds Complaint | CARS24 Sexist Ad To Be Modified Or Withdrawn By June 17

16
mensdayout.com

“I Curse Myself For Getting My Son Married As Per Indian Laws”: Story Of A Senior Citizen Father

15
mensdayout.com

Greta Thunberg – Zero Solutions – Nominated For Nobel Prize | Boyan Slat – Ocean Cleanup Project Goes Unnoticed

12
voiceformenindia.com

DELHI: 14YR Old Girl Cooks Up False Molestation Story To Avoid Scolding From Parents Due To Bad Performance In Exams

March 23, 2023
voiceformenindia.com

NO, Men’s Rights NGO Is Not Fighting To Keep Marital Rape Legal In India | Read Other Side Of Media Propaganda

March 22, 2023
voiceformenindia.com

READ ORDER: Gujarat High Court Imposes Costs On Boyfriend Who Accused Live-in Partner’s Husband Of Illegally Keeping Her In His Custody

March 22, 2023
voiceformenindia.com

Odisha: DJ Azex Found Dead At Home Due To Alleged Blackmailing By Girlfriend

March 21, 2023

Follow Us

Recent News

voiceformenindia.com

DELHI: 14YR Old Girl Cooks Up False Molestation Story To Avoid Scolding From Parents Due To Bad Performance In Exams

March 23, 2023
voiceformenindia.com

NO, Men’s Rights NGO Is Not Fighting To Keep Marital Rape Legal In India | Read Other Side Of Media Propaganda

March 22, 2023
voiceformenindia.com

READ ORDER: Gujarat High Court Imposes Costs On Boyfriend Who Accused Live-in Partner’s Husband Of Illegally Keeping Her In His Custody

March 22, 2023
voiceformenindia.com

Odisha: DJ Azex Found Dead At Home Due To Alleged Blackmailing By Girlfriend

March 21, 2023

Subscribe To Our Newsletter

    Subscribe to our mailing list to receive monthly updates in your inbox!

    Voice For Men

    Voice For Men India publishes articles about Men's Rights, Gender Biased Laws, Impact on Children of Separated Parents & His Story. Do check out the "Other Side.

    Follow Us

    Browse by Category

    • 498A CASES
    • ADULTERY
    • ALIMONY
    • ALLEGED FALSE RAPE
    • BLOGS
    • CRIME HAS NO GENDER
    • DOMESTIC VIOLENCE
    • GENDER STORIES
    • HIGH COURT
    • HIS STORY
    • IMPACT ON CHILDREN
    • IN THE LAW
    • IN THE NEWS
    • IN THE SOCIAL
    • MURDER
    • NON TIER-I CITIES
    • OTHER COURTS
    • SPEAK UP MEN
    • SUCCESS STORY
    • SUICIDE
    • SUPREME COURT
    • Uncategorized

    Recent News

    voiceformenindia.com

    DELHI: 14YR Old Girl Cooks Up False Molestation Story To Avoid Scolding From Parents Due To Bad Performance In Exams

    March 23, 2023
    voiceformenindia.com

    NO, Men’s Rights NGO Is Not Fighting To Keep Marital Rape Legal In India | Read Other Side Of Media Propaganda

    March 22, 2023
    • Home
    • About Us
    • Terms and Conditions
    • Privacy Policy
    • Share Your Story
    • Advertise With Us
    • Contact Us

    © 2019 Voice For Men India

    No Result
    View All Result
    • HOME
    • IN THE NEWS
      • ALLEGED FALSE RAPE
      • 498A CASES
      • MURDER
      • SUICIDE
      • IMPACT ON CHILDREN
      • CRIME HAS NO GENDER
      • ADULTERY
      • ALIMONY
      • DOMESTIC VIOLENCE
    • IN THE LAW
      • HIGH COURT
      • SUPREME COURT
      • OTHER COURTS
    • IN THE SOCIAL
      • GENDER STORIES
      • BLOGS
    • HIS STORY
      • SPEAK UP MEN
      • SUCCESS STORY
    • NON TIER-I CITIES
    • Donate To Us (80G Eligible)
    • वौइस् फॉर मेंन हिंदी

    © 2019 Voice For Men India